John Watson

Group President, Business Markets, Customer Experience & AI

John leads four of Bell’s key business segments, including Business Markets, Customer Operations, Field Services and Data Engineering and AI teams, as Group President, Business Markets, Customer Experience and AI.

Advancing Bell’s Customer First strategy by leveraging industry-leading investments in talent development, AI and digital advocacy, John is delivering an improved customer experience for Bell business, residential and wireless customers. Through a centre of excellence, he is also leveraging AI and digital innovation to provide additional leadership across Bell.

A leader in organizational development, John has lectured on business strategy, customer experience, AI, marketing, leadership and talent development. He brings over 24 years of Executive Officer experience, successfully managing large business units in the Canadian telecommunications sector.