As Bell’s Senior Vice President & Chief Brand Officer, Devorah oversees all brand and marketing communications activities for Canada’s largest communications company, including Bell’s digital and social media platforms, corporate and product advertising campaigns, and sponsorship and events programs.
Joining Bell Mobility in 2006 as Vice President, Marketing Communications, Devorah was promoted to Senior Vice President, Brand for Bell in 2017. She has been a key driver of Bell’s reputation for leadership in corporate Environmental, Social and Governance (ESG) standards, including with the Bell for Better and Bell Let’s Talk initiatives. She also led the transformation of the Bell brand into one of the most valuable in Canada.
Devorah serves on the board of the Toronto International Film Festival (TIFF) and the Canadian Marketing Association. She is a graduate of the University of Toronto and an alumnus of the Rotman School of Management’s Judy Project for rising women executives and the International Women’s Forum Fellows Program hosted by Harvard Business School and INSEAD.